Pizza Hut Packs ‘Pac-Man’ Arcade Machine Into A Box With Playable Packaging #Gaming #AR #Pizza
As if you needed another reason to order up some pizza, the Hut as embedded their boxes with AR Pac-Man.
Via Design Taxi:
Pizza Hut’s new limited-edition boxes, complete with the retro Pizza Hut branding, are printed with the Pac-Man maze—not only to serve as a throwback to the past but to also let you play Pac-Man while biting down on a slice, just like in the good old days. Shooting your phone’s camera at the QR code on the boxes turns the packaging into a real-world interface, enabling you to play the video game in augmented reality.
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